The modeling agency is a hard industry for plenty of women and men to get into. A lot of hard work and dedication goes into becoming a model, from working hard to maintain their incredible physique, to working on their angles and being under extreme conditions for their shoots. What if there was a supermodel that didn’t have to work on their angles, body, or extreme conditions for any shoot? That task is an easy task for Shudu a CGI, Computer Generated Image. In other words, she does not actually exist!

Shudu is the world’s first digital supermodel made by a designer and photographer, Cameron-James Wilson. His creation quickly became a controversial topic for the fashion and modeling agency. Some people seem ecstatic and interested in how this could push and create new boundaries for the fashion and modeling world, while others think if this would create false imagery and encourage unrealistic expectations for people.

Wilson had said in an interview, “CGI and 3-D models offer us to explore or create things that we never ever seen before. How can we explore beauty in a world that’s only limited by the physical things around us?”

Many people did not agree with this and have gone as far as to say that Wilson was a racist. People feel this way because he is a white male, but Shudu is an African American woman. They feel as if he is profiting on African American women and taking away their jobs. Other people feel as if this helps African American models and gives them the exposure that they deserve. Whether you choose to take away the positives or negatives in this article, Shudu has been very successful thus far and will most likely continue to grow.