Designer Rachel Zoe has a new fashion territory with her first-ever pop-up fashion destination. Not only is she an amazing fashion designer, she is a creative director, an entrepreneur, an author, a mother and she has her own blow-out salon called Dreamdry. She is also designing a namesake clothing line and is working on her online style destination.  Zoe is well-known because of her own reality TV show called The Rachel Zoe Project.

Zoe has a lot in store for the upcoming month starting with the pop-up destination and launching of RachelZoe.com. Some of her collections were featured at New York Fashion Week last month. The store aims to provide a 360 degree beauty experience for all the customers which include: styling, beauty and gifting events. Zoe will be making appearances at her pop-up shop, so be sure to keep an eye out for her, you might just get the chance to meet her. Zoe’s pop-up shop will be open Mon.-Thurs. from 10 a.m. to 9 p.m., Fri.-Sat. from 10 a.m. to 10 p.m. and Sun. from 10 a.m. to 8 p.m.

The pop-up shop will be taking place at The Grove in Los Angeles.  The shop will be open now until the end of March. The detail of the interior of the store features faceted marble and glass tables, gold fixtures and textural fur, with every detail standing out against the white brick walls. It’s a simple, but glam look. Zoe’s retail space will carry her ready-to-wear collection, which gets a lot of inspiration from the late 70’s and early 80’s glamour. In Zoe’s collection you will find a lot of fringe and plenty of ruffles.

There will also be some clothing from her core collection and she will have some of her online collection which hold a different style. The store is dedicated to her Namesake Collection. It will carry spring apparel, jewelry and shoes with prices ranging from $75 to $1,795. She has officially joined the roster of celebrity-backed brands that have also popped up at the Grove, which include Nicole Richie’s House of Harlow 1960 and Jessica Alba’s Honest Beauty.

You will find the clothing is very unique and stylish. The heels in Zoe’s pop-up will keep you away from sneakers. There’s a lot of fur and hipster ’70s looks, black and white pieces, long dresses and short dresses. It’s more of a mature look for those in between their mid-twenties to early thirties. It’s a really classy, but comfy unique look. The detail in clothing is very clear and perfectly made, the quality is definitely worth the cost.  For more information visit www.rachelzoe.com or call (323)954-1002.