El Paisano

Green Day Partner with NHL Under Two-Year Contract

The members of Green Day are not new fans to the sport. The band was scheduled to perform at the 2016 World Cup of Hockey, but had to cancel due to Billie Joe Armstrong falling ill.

Megan De Lara, A&E Editor

October 2, 2019

The National Hockey League (NHL) officially announced a 2 year contract with pop-punk band Green Day on Monday. The partnership will include performances, appearances, and other promotional collaborations for NBCSN's Wednesday Night Hockey. Chief Content Officer and Executive Vice President Steve Ma...

Savvy, Business Savvy

Do You Have What It Takes?

Cesar E. Gonzalez, Reporter

March 1, 2019

There are few things in mind as the owner and CEO of your own company/business: What appeals to the consumer? Which products are currently selling the most? Is this ‘hot’ or is it ‘not.’ Are your consumers more likely to be male or female? More importantly how one sets to sell their exper...

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